An Alibi for those queueing for the new iPhone 5

As if Rupert didn’t have enough on his plate escorting 10 of the hottest women in town about London (job of the week: managing THE ROAR’s media tour of the capital – the cheerleaders for the Jacksonville Jaguars NFL team), he found time to visit the devoted masses in the queue for the latest iPhone 5, bringing them chilled cans of Alibi health drink to revitalise them during their epic wait.

With 19 vitamins and minerals in every can, including natural immunity defence ingredient Wellmune Beta Glucan, the queue perked up so much, tweeting pictures and thank yous as they passed the time, that they were soon targeted by even more PR agencies following our lead.

Raring to go with THE ROAR

What a week it’s been at GGPR. We’ve been #LovingLondon with THE ROAR, the cheerleaders for the Jacksonville Jaguars NFL team, as they launch their 2014 lingerie calendar and celebrate The Jags’ commitment to playing four home games in London; starting next month when they go head to head with the San Francisco 49ers at Wembley.

With pom poms at the ready, we journeyed with our cheerleaders across the city, taking them from Capital Radio and Choice FM to Radio One, Yahoo and to film a live Daily Mail online piece outside Battersea Power Station. We even held a photoshoot outside Big Ben with the Evening Standard’s Jeremy Selwyn - one of the most viewed and talked about pictures of the day – before heading to the square mile to surprise the lucky staff at Barclays and the Gherkin who were among those who had won surprise visits from THE ROAR as they Cheered Up London.

And did they ever stop? Not for a moment. As soon as the night drew in, it was time to cast off their famous white hotpants and jaguar print tops to don cocktail dresses for London Fashion Week parties, where the girls were interviewed by Fashion TV and papped on every red carpet.

THE ROAR are now back in Florida but it’s just a matter of weeks until they’re back to choose 32 junior ROAR from every London borough to dance with them at the Tailgate party at Wembley Stadium on the 27th of October, followed by their first major game in the capital.

We’re counting down the days until the big game at Wembley.

See you soon ladies

And Go Jags!

slow time is here!

slow time is here

PR people have got to be pretty efficient at meeting deadlines. So what are we doing launching a slow watch?

The idea, created by Chris Noerskau and Corvin Lask, is to bring time keeping back to basics. Forget the seconds, forget the minutes. Just watch the hour hand as it moves across a 24-hour dial, and you’ll begin to enjoy a slower pace of life, where the day has a natural flow.

We’ve all been wearing one and so far, we’re loving it. Who starts meetings at 9.08, or 3.17?

Not us!

Check out our favourite from the new slow watch collection. All priced £190-£230, Swiss-made, with quartz movement, 100m water resistant, stainless steel.

What head turners they are - and already in the Evening Standard trend watch spot!

From www.slow-watches.com

BeautifulPeople.com appears on Lorraine

Greg Hodge, the outspoken CEO of BeautifulPeople.com appeared on Lorraine this morning defending the site and its latest product launch: a recruitment service to match good looking people to jobs.

If anyone supports this or objects, drop an email to the publicity office on mh@beautifulpeople.com – they want to hear your thoughts!

Matt Roberts leads new government initiative to tackle childhood obesity

A growing area of governmental concern that regularly makes the headlines is childhood obesity.

Golden Goose PR client Matt Roberts, is one of the UK's leading fitness and nutrition experts, counting David Cameron among his clients.

Working together, a new scheme has been launched, looking to improve sports education in schools and assessing the impact this has on physical and intellectual wellbeing.

The research has triggered the government to ring-fence £9,000 of funding for proper physical training in each school.

The goal is to train teachers and pupils - so that teachers themselves can lead the most beneficial physical education classes for 20 minutes per day.

Currently the project is being trialled with Lewisham council, with 14 classes participating over a six-week period.

We invited BBC London to film Matt training teachers and pupils in Lewisham.

Secrets from the HOM lounge

It's a tough job, but someone has to run a press room at the HOM lounge during Men's Fashion Week, so that is exactly what our fashion team did.

We were there for our client, the UK's leading fitness and nutrition expert, Matt Roberts. Matt and his team were on hand to offer male models nutrition and health advice, including fitness tips to help keep a toned and athletic body. Healthy food was on hand from Nama, the raw food experts.

The team devised a great quick workout formula that we will share with you...

Top 10 Tips for male models (and those aspiring to be!)

1. Drink 100ml of water per hour throughout the day. Drinking consistently little by little will help promote a good metabolism, keeping you constantly hydrated and helps to burn fat

2. When on-the-go try and cut out any refined or processed carbs such as pasta and bread, as these products can disturb the natural digestion and can cause bloating. Eat lots of fresh green vegetables (full of antioxidants) and protein good for skin and hair

3. Only see fruit as a treat for a rare indulgence this is due to the high sugar content. For a natural sugar kick before a work-out pick up an apple or pear to help increase blood circulation

4. Avoid sugary foods and drinks, as these can make you slump in energy causing poor food choices

5. Squats and lunges will help with increasing growth hormones in your body. Making your upper body overall bigger including back chest and arms and this will improve overall metabolism to burn fat and promote a better all-round physique

6. Press-ups with arm extensions will train chest and arms, giving a natural upper body physique, while improving posture and back flexibility

7. Even out and stretch the mid back and shoulders by doing the Lying cobra. This will even-out posture and widens the back. Start by lying on your front with arms flat out, slowly raise arms out in front, in a Y shape position while looking up a stretching holding for one second. Repeat 10-12 reps

8. Resistance bands work by creating more tension on the muscles as the range of motion increases. Start by standing on both feet (or one depending on difficulty) shoulder width a part and raise arms to desired work out

9. McGill sit ups can help improve all round core abs separating lower left and right abs. Lie on your back with one leg bent and the other straight, place your hands under the arch of your lower back to support. Keep elbows slightly off the floor and slowly sit up half way without letting your feet raise off the floor. Repeat 10-12 reps each side

10. Get a good 8 hours of sleep to help aid recovery and promote appearance of skin

The video that won us our Gold Lion

Thank you to everyone for so many kind messages, tweets and calls to congratulate us on winning a Gold Lion at the Cannes Lions this year.

We wanted to show you the video that helped us win this award.

We won a Gold Lion at the Cannes Lions Festival of Creativity!

We are delighted to announce that our work for Sea Containers throughout the Queen’s Diamond Jubilee has won a Gold PR Lion at the Cannes Lions International Festival of Creativity this year.


When we had the idea to create the largest jubilee tribute - using a photo from the silver jubilee - we knew we were going to cause excitement.

Through our media relationships, we explained the site is being developed into luxury offices and a Tom Dixon designed hotel. Getting the story out there to accompany the picture took weeks of outreach and live social media updates.

All of this was done by a team of four hard-working PR people, turned around in six weeks from concept to completion.

To Miki, Harriet, Zoe and Katie we say WELL DONE!!!!!

As for our fellow finalists…last year, PR Week raised the question that PR could be losing its creativity, with a lack of big ideas entered in 2012. This year, the shortlisted campaigns, including Unity’s Schwopping, Weber Shandwick’s Energy of the Nation and Hill & Knowlton’s David Beckham Photo Booth are examples of incredible PR that really got people talking.

We are so proud to have won.

And we are particularly proud to have been shortlisted among agencies we admire for campaigns that show what great PR brains really can do.

Golden Goose PR wins Alibi health drink

Alibi health drink is the latest client to come on board at Golden Goose PR.

With 19 vitamins, minerals and herbal extracts included, there is no other drink like this on the market and we're excited to be launching our publicity campaign this summer.

Already, we have Alibi in the HOM lounge at Men's Fashion Week, together with our client Matt Roberts - and at the launch events for Not On Our Watch, the humanitarian charity founded by Brad Pitt, George Clooney, Matt Damon, David Pressman, Jerry Weintraub and Don Cheadle.

Bip Bows seen on Cara Delevingne!

Golden Goose PR introduced our fashion client Mercy Delta to the fashion icon, blogger and DJ Bip Ling this year, knowing that a collaboration between the two could be a real possibility.

We'd read that Bip wanted to launch her own range of Bip Bows and what better label than Mercy Delta?

Mercy Delta founder and designer Katie Lightfoot and Bip have hit it off, creating the first set of Bip Bows that have now been seen on supermodel Cara Delevingne.

Good luck at Glastonbury!

It's festival season, and with our fair share of sustainable clients from Eco-Age and Invicta Plastics to Wrag Wrap, we had an idea.

Why not send the Wrag Wrap team to Glastonbury to collect discarded tents, and create luxury recycled gift wrap - the way that Wrag Wrap does best!

This is exactly what Nicky and Lou will be doing after the festivities this weekend.

With 3,000 tents being dumped at festivals across the UK this year, that's a lot of gift wrap!

BeautifulPeople.com recruitment service goes global

BeautifulPeople.com has caused yet another global storm with its latest service for members: a recruitment agency, based on their belief that employers wish to hire good looking staff.

Please don't think we agree with the site's principles: we do however handle all press, crisis matters and media relations globally for the site and we've had a great deal of interest - as always - from tv and newspapers the world over.

We're currently preparing for a morning TV show appearance...(not us, we've not got enough time to spend as long as we'd need to in hair and make-up...). But watch this space!

We're in Cannes with Eco-Age, launching Chopard's Green Carpet Challenge Collection

The Golden Goose PR fashion team has flown to glamorous Cannes to reveal the first ever sustainable high jewellery collection by Chopard, in partnership with Eco-Age and Livia Firth.

Together, Chopard and Eco-Age have launched ’The Journey’, a commitment to sustainable luxury, and this new collection is the first of its green carpet pieces.

For the very first time, the pieces have been set in sustainably sourced Fairmined gold from artisanal community mines in South America, supported by the Alliance for Responsible Mining (ARM) – a Colombia based charity and developer of the Fairmined standard - and use diamonds from mines certified to the high standards of the Responsible Jewellery Council (RJC), sourced from IGC Group.

Chopard, by working alongside Eco-Age GCC and ARM, will help transform the lives of artisanal and small scale gold miners in South America and protect the natural resources and wildlife they depend

Our very own Harriet Vocking is helping to spread the word about the new collection along with Livia Firth and the Eco-Age team tonight.

We are excited to add that Harriet is dressed head-to-toe in Suzannah couture and about to board a luxury yacht for a very special soiree...

Watch this space!

Proving that self storage can live up to its name, Golden Goose PR together with our clientAccess Self Storage launched a social media campaign this week with a short film showing two python-suited female contortionists Pixie Le Lott and Oohla Lowri cavorting in a 6ft locker.

Apparently, they're not the most unusual item stored. The company cites live fish, cut grass and 1,000 right foot shoes as their most bizarre requests.

Golden Goose PR puts our water wings on to launch London Baby Swim

It's been quite a week of events at Golden Goose PR.

We're still drying ourselves down from the launch of London Baby Swim, the new baby and toddler swimming centre in Wandsworth.

While gyms and health clubs offer swimming classes to babies and children in their early years, until the launch of London Baby Swim, no other sites were purpose built for swimming lessons and water fun specifically for babies ranging from six weeks up until four years of age.

The Wandsworth London Baby Swim centre is the second site in the UK. The first, in Osterley, already attracts more than 700 families each week.

With one baby, four toddlers and two children between us we're booking ourselves lessons now...

Celebrating the new Suzannah boutique

This week we've been busy launching Suzannah’s new West London boutique at 3 New Quebec Street, W1.

Spread over two floors, the new shop houses all of Suzannah’s collections – from bridal and cocktail, to her famous tea dresses, worn by style icons from the young royals and Jasmine Guinness, to pop diva Paloma Faith.

As well as rows of modern, vintage couture inspired dresses cut from premium Italian silks, the Suzannah boutique also sells striking headwear - perfect for the British social season - from milliners Edwina Ibbotson ,Gina Foster and Emily Baxendale.

To complete her immaculate style from head to heel, Suzannah is now in collaboration with Emmy shoes for bridal and ready-to-wear.

The new Suzannah boutique is located at 3 New Quebec Street, W1H 7RE.

We're already loving this week's Grazia which has selected one of our favourite Suzannah dresses as a perfect look for a country wedding.

Launching the world's first 100% recycled plastic cup - the coverage continues!

It's wonderful to be able to launch a product or discovery that is genuinely a first-to-market.

It's even better when the invention is 100% sustainable and a giant step in the direction of greener, earth friendlier living.

For that reason, we're proudly cheering on our client, Invicta Plastics Ltd, the British design and mould specialist that invented the plastic ruler, the first ever pop memorabilia (for The Beatles and The Hollies) and the fake pearl. Because Invicta has beaten global competition to create the world’s first rigid, food-safe products from 100% recycled plastic bottles (PET), lids and milk cartons (HDPE).

The breakthroughs have taken almost four years of research and millions of pounds of investment in the new technology and we've been announcing this over the past week with some brilliant articles in the Telegraph, Sunday Telegraph, The Independent and the 'i'.

With Invicta's incredible discoveries, any brand can now consider using high quality recycled plastics before virgin polymers for a very wide range of product manufacturing - watch this spot for more announcements and partnerships.

We're on the front page!

Thrilled to see our Sea Containers campaign marketing the PR Week Awards 2013. Here's to more great PR moments!

A busy day for DNA at Who Do You Think You Are? Live

London's Olympia was packed out today with men and women of all ages tracking their family histories for the first day of the annual genealogy exhibition Who Do You Think You Are? Live .

Greg Wallace was among the guests speaking about his adventures into ancestry, and over the weekend we'll be joined by actress Samantha Womack and former England and Liverpool football player John Barnes.

Culture Compass's Loma-Ann Marks was among the press at the exhibition today, meeting up with the My Heritage and Love To Learn teams, whilst discovering facts about her past.

And of course, there were those who couldn't resist taking the ginger gene test...a DNA revelation that was covered across the national media only weeks ago.

Pop-up operas and silver screen flirting

It's Valentine's Week, which means we've been very creative planning campaigns for clients including flirting coach Jean Smith and The Bentall Centre, one of the leading shopping destinations in the UK according to The Sun newspaper in December!

Tonight, Jean kicks off her new workshop and seminar, 'Flirt Like A Silver Screen Siren' at the London Film Museum, which has had some great previews in ES Magazine and Metro.

Inspired by Marilyn Monroe, Doris Day, Mae West, Greta Garbo, Katherine Hepburn and Bette Davis, Jean Smith has created an inspiring talk to show women how the original Hollywood goddesses captivated audiences – as well as the many men who fell in love with them.

Jean also runs ‘Flirting and Walking tours’ in London, with her next tour taking place on February 15th at 6:45pm, from the foyer of the National Portrait Gallery.

And as if we need more romantic inspiration, we've already seen the incredible performers from the Pop-Up opera company tread the boards...or rather the lower ground floor of The Bentall Centre, surprising shoppers with scenes from love story L’Elisir d’amore.

The performers, decked in aprons and washing up gloves, filled Kingston with song as silent movie style captions played behind them, to the delight of those watching.

Clementine Lovell, director of Pop Up-Opera, said “The unique architecture and acoustics at The Bentall Centre are perfect.
It’s a beautiful building so we were delighted to have the chance to use this space as our stage, and bring our musical story to the shoppers. We’ve performed in many unusual places including boats made of scrap metal and a garlic farm! Here, because the audience was standing so close to us we were able to surprise them, not just with the performance, but also by handing out little romantic gifts”.

Aaaah!

Rocking Horse set to rock up Mayfair

This spring, Rocking Horse Mayfair, the newest venture from Mark Alexiou and Mark Cutler, will launch on Conduit Street. Today's brilliant article in the Sunday Times explains what's in store.

Matthew Goodman says of Rocking Horse: One thing they promise — exclusive won't mean stuffy. "It will be a party place. If we're playing Guns N' Roses, you will be on your seat doing air guitar, not sat down having a nice gin and tonic," said Cutler.

It continues: Alexiou and Cutler, who are already planning a second Rocking Horse in New York next year.

Read the full piece here: http://www.thesundaytimes.co.uk/sto/business/Retail_and_leisure/article1197504.ece

www.rockinghorsemayfair.com

We're front page of the Sunday Times!

It's not every day that a campaign idea makes the front page of the Sunday Times Magazine, but we're so proud to say that this week's issue features the giant image of the Royal Family - complete with our star abseiler who layed the final panel - created for our client Sea Containers.

The image and caption say it all.

Well done to everyone who worked on this incredible campaign.

Today, we PR a Superhuman!

It's not every day that we get to publicise a Superhuman, but 15 minutes ago on the Discovery Channel, Golden Goose PR client Ben Lee smashed his own Guinness World Record for the fastest violin playing live on air and we're very proud to be telling his story.

In the Discovery Channel show, ‘Superhuman Showdown’ which aired tonight, Ben beat his own world record to play ‘The Flight of the Bumblebee’ at an average of 15 notes per second, causing judges and scientists to unanimously vote him the fastest Superhuman on earth.

Ben was tested for speed against world base race champion Frode Johannessen, who can ‘fly’ unassisted at 170pm, speed shooter Jerry Miculek who can fire eight rounds on four targets in 1.06 seconds, head spinner Aichi Ono who can perform 135 head spins in one minute without experiencing dizziness and speed eater Pete Czerwinski who can eat a 12 inch pizza in 34 seconds.

Ben has become the first person to break the ‘Magic Minute’ barrier which most professionals said could not be done. His record for playing Flight of the Bumblebee note perfect on the electric violin is 58.05 seconds

Ben plays in electric rock violin band FUSE with Linzi Stoppard and their new single 'Light Up The Fuse' is released next month, complete with incredible graphics and production from Tom Stiller, who was the genius behind the special effects in the Harry Potter movies.

Lots to celebrate this Friday!

Golden Goose PR has been busy this Friday!

We started the day visiting the head quarters of the Press Association with Ben Lee, four times Guinness World Record breaking fastest violonist and one half of electric rock violin duo FUSE.

The PA team looked after us brilliantly, and we can't thank Abi Jackson, Kate Whiting and Diana Pilkington enough.

Ben performed live during our visit...we can't say much more but look out for some exciting news in weeks to come, exclusively released by the PA.

In the meantime, across the other side of London, 300 cakes were arriving at The Bentall Centre in Kingston-Upon-Thames from Sweet Revenge, to celebrate 20 years of fantastic shopping since Surrey's famous mall first opened its doors.

Leading retailers took part in the birthday party running special offers in stores.

A happy day for all!

It's time for David Carter's Spooky Stories at The Bentall Centre

It's Halloween week, time to celebrate ghosts, ghouls, goblins and everything that goes bump in the night.

And who better to do this with than legendary spooky story tellers David Carter and Nell Phoenix?

Golden Goose PR has brought the pair, known for telling scary tales throughout the year at the acclaimed 40 Winks Hotel in London to The Bentall Centre in Kingston-Upon-Thames.

David and Nell have adapted a series of bewitching stories for a family audience, suitable for even the most squeamish of children of all ages.

Today at The Bentall Centre, they have come with props and rife imaginations to captivate audiences beneath the haunted tree, beside the enchanted book of spells - giving Kingston families the chance to catch a taster of the famous London based readings that Time Out, Vogue and the Saturday Times have applauded with rave reviews.

Beware!

We won Best Live Event at the PR Week Awards!

Golden Goose PR is delighted to have won 'Best Live Event' at the PR Week Awards for our work for Sea Containers.

Well done everyone!!!!

One of the happiest campaigns in our nine years and an honour to be such a huge part of the Jubilee celebrations.

Already over 20 pieces of coverage for our Access Christmas campaign

Only 61 days until Christmas! But already Golden Goose PR is racking up the coverage for our client, Access Self Storage, which launched its Christmas campaign this month.

We've been asking communities across the UK to get into the festive spirit a little early, by donating new and unused presents, games and toys to the Access Self Storage Christmas Collection in aid of the Children’s Society.

Access Self Storage has created special drop-off points in its stores, where gifts will be collected and delivered in time for Christmas to local Children’s Society shops.

GGPR will reveal the surprises behind the door as part of the official countdown to Christmas on the first of December.

The Children’s Society works with and supports some of the most vulnerable and disadvantaged children and young people in the UK, who really need help at Christmas. Gifts that are donated will raise funds for often overlooked young people such as runaways and carers, and provide support for families of young children who live in poverty.

In 2011, Access Self Storage collected 5,000 toys for charity and even received donations of signed boxes of ‘fashion Barbies’ from couture designer Julien MacDonald.

Access Self Storage spokesperson Kevin Pratt said: “For 2012 we’re aiming to beat our Christmas Collection record and can’t wait to invite local guests to unlock our doors in December. There’s a rumour we may even get a hand from Father Christmas.”

Supporting Lord Coe and the PSP Association

Golden Goose PR has been involved with many fantastic charities over the years: Samsung's pink ribbon campaigns with Breakthrough Breast Cancer; film charity MediCinema; Bottletop and non-profit organisation Peace One Day.

It was for this reason that we were approached by the PSP Association , a charity created in 1994 by Brigadier Michael Koh OBE and his wife Sara, after she was diagnosed with the illness.

PSP is a rare and rapid degenerative brain disease which far too many people are still unaware of.

It affects fewer than six in 100,000 - but the people and their families who live with the terminal diagnosis need all the help they can get.

Lord Coe got involved with the charity several years after it was set up, and then by tragic coincidence his mother Angela was diagnosed with PSP and passed away in 2005.

It was an incredible evening as Lord Coe hosted his first event for the PSP Association at The Dorchester , called 'My Journey to 2012'.

Guests including Daley Thompson, Steve Cram and Duncan Goodhew came to the event to support Lord Coe and raise awareness of PSP.

Olympic gold medal shooter Peter Wilson also attended, as did model David Gandy, who performed a key role celebrating British fashion in the Olympic closing ceremony.

Sir Michael Parkinson, Sir Philip Green and Lord Archer were all a huge part of the event - with Sir Philip noted for his generous bidding in the auction.

The highlight, however, was the moving speech by Hannah Daykin whose father passed away from PSP just three weeks ago.

Over £200,000 wss raised which will help fund research into finding a cure for PSP and assisting those living with the disease.

Penny Smith meets Caroline Chikezie

Golden Goose PR client, The Sweeney star Caroline Chikezie, chats to Penny Smith this weekend about her role as agent Clarke as well as other projects...watch this space for more news and interviews.

Great British City Style at The Brunswick Centre

The Brunswick Shopping Centre in Bloomsbury was the centre of a Great British City Style event this weekend, with a promotion and PR campaign created by Golden Goose PR, working in association with luxury travel experts Mr & Mrs Smith.

Free gifts - ranging from hair-cuts from Sanrizz to £100 shopping vouchers from Hobbs, French Connection accessories, dinner and wine at Carluccios and Renoir Cinema tickets for two - were given away to passers-by to win on the spot.

Through working with Mr & Mrs Smith, we were able to offer shoppers £100 Mr & Mrs Smith Get a Room! gift cards to use towards a four-night stay in any Mr & Mrs Smith hotel – including Babington House, Browns and Blakes in the UK.

There are 42 shops and restaurants at the Brunswick Centre, open from 9am until 9pm from Monday to Saturday and from midday until six pm on Sunday.

Belle About Town features Miki Haines-Sanger

The lovely Belinda Wanis, creator of Belle About Town and a good friend of Golden Goose PR over the years recently interviewed Miki Haines-Sanger about a typical day in the office.

You can read the full interview and see a few photos of the team minus Zoe Sobol, who is now on maternity leave, here.

Bananagram has not yet confirmed if the rumours are true that there has been a 300% rise in sales since this article appeared.

Purple Ronnie turns 25 on the beeb

Purple Ronnie, the nation's favourite romantic rhyming stick man, turns 25 this year - and so we were delighted to arrange for his creator, Giles Andreae, to appear on BBC Breakfast this week.

As well as talking about Purple Ronnie's history over the past quarter of a century, Giles created a poem to give the British Women's Football team some extra support and penned a few odes to presenters Charlie Stayt and Susanna Reid.

We hear that 200 people signed up to follow @iampurpleronnie on Twitter within minutes of Giles's interview. What a charismatic chap he is!

Fridays are for cocktails!

After a busy week in the office the team at GG like nothing better than to start the weekend in style with a delicious Buffalo Trace cocktail and today after a rather gloomy week in London we thought we’d take some bourbon flavoured cheer to our friends at My Daily, AOL and Huffington Post.

Along with a fabulous team from Hi-Spirits we set up a pop up bar in the Huffington Post offices and introduced the teams to some tasty Friday afternoon refreshments.

The firm favourite was the fresh tasting mint julep which is made from Buffalo Trace, Mint Leaves and simple syrup. DO try this at home!

The team also got to learn about Buffalo Trace’s heritage. Did you know that the name Buffalo Trace actually derives from the founders of the award winning distillery literally following a gang of Buffalos to a river crossing? #FridayFact!

Golden Goose PR meets The Queen at Sea Containers

Her Majesty Queen Elizabeth II made a spectacular appearance at Sea Containers on London's South Bank today, when she was abseiled into position alongside Prince Philip and their children to feature in a giant 100m x 70m wrap celebrating the Diamond Jubilee. The image, taken at Her Majesty's Silver Jubilee 35 years ago, took 45 hours and a team of eight to erect across the face of the building. Sky, Reuters, CNBC, Associated Press, National News, the Daily Telegraph and the Evening Standard were among the team of journalists attending the photocall at 10am. Throughout the week building up to our big reveal, we've been busy interviewing global design guru Tom Dixon about the incredible building work going on behind this wrap - look out for Europe's first Mondrian Hotel, the Mondrian London, opening at Sea Containers at the end of 2013, along with 300,000 square feet of luxury, state-of-the-art office space - many of which are located at penthouse level, boasting views across the Thames. We will certainly consider moving to this new address as soon as we get to recce the available space! In the meantime however, Golden Goose PR has set up a pop-up office inside HMS President to look after media visiting the Jubilee Wrap this week, we look forward to receiving the BBC here this evening. Thank you, HMS President, for looking after us so well. And many thanks have to go to the brilliant team at Service Graphics for creating such a brilliant image and to Jim Marks for incredible photography and filming.

Springing into fashion

The start of spring has been all about fashion in the Golden Goose PR nest.

Only weeks ago, we launched fashion community, themuse.tv with the front row's favourite fashionista, Bip Ling, behind the decks.

We had an exceptional turn out from the style world, including Antoni & Alison who opened London Fashion Week and whom we are excited to be working with to raise awareness of brain charity PSP.

Fast forward a few weeks and we joined forces with couture and ready-to-wear designers Suzannah and Rebecca Street, as well as milliner Edwina Ibottson, to host a Brit Lux salon showcase at Quo Vadis in Soho.

Golden Goose PR client, the world renowed fine jewellers Robinson Pelham, took part in the salon and displayed their autumn/winter 2012 pieces which include breath taking new brown diamond and emerald pieces set in yellow and white gold.

Guests left with the most covetable goody bags, including yellow gold and diamond champagne bracelets by Robinson Pelham, Mercy Delta union flag scarves and silk make-up bags hand cut by Suzannah.

We would like to thank drinks masters Hi-Spirits for the brilliant cocktails and g&t's shaken up with London's Dry Gin and Buffalo Trace.

Pussying about at itsu

With a week to go until natural energy drink guru, the Pussy drinks entrepreneur Jonnie Shearer, joins the Sunday Times Rich List, Golden Goose PR threw a celebratory meet and greet at itsu introducing the Pussy to team to key media, including the BBC producer Lorna Blount, CNBC's Harris Braude and Pomp's Simon Ewin.

Genius molecular mixologist Mike Stringer from Flip It created some outstanding Pussy cocktails, including Ginger Pussy, Sweet Berry Pussy and a grand finale of Pussy ice cream mixed with lychee and created with a dramatic blast of freezine liquid nitrogen.

All this was accompanied by the most lavish sushi feast that could be imagined, from the fantastic chefs at itsu.